An alternative to traditional cat insurance

Looking for a more affordable alternative to cat insurance? Furro offers a new way to prepare for the treatment costs of a cat's illness or accident — at up to half the price of traditional cat insurance.

MISSION

Our mission is to fight the rising costs in the pet care industry

Caring for and insuring pets has become significantly more expensive in recent years, leaving many of our four-legged friends without protection.

Watch the Finnish video to see how Furro works in practice.

BENEFITS

Why Furro instead of ordinary cat insurance?

More affordable than traditional cat insurance

Furro doesn't carry the heavy cost structure of a traditional insurance company, which translates into an estimated 30% saving for members. On top of that, high-quality clinics focused on the right care pathways for your pet save members around 20% of their fees each year.

Comprehensive cover and a direct-settlement model

Despite the lower cost, Furro gives your cat the same level of protection as traditional pet insurance. Furro's direct-settlement model is built on AI and on close cooperation with our recommended clinics. At direct-settlement clinics you get an AI recommendation in a couple of minutes at the checkout, around the clock.

Finnish and trustworthy

Furro is a service developed in Finland together with pet-industry experts and pet owners, one that understands local care practices and the needs of everyday life. Customer support and service work in Finnish.

How Furro works
CALCULATOR

What would Furro have cost for your pet?

Choose your pet's breed and age to see what your monthly share would have been with Furro over the last 3 months.

FURRO BASIC
-- €
on average / mo
FURRO PLUS
-- €
on average / mo
PRICE

How does Furro keep costs so low?

Unlike a traditional insurance company, Furro doesn't carry heavy operating costs or stockpile advance premiums. On top of that, high-quality clinics that put sensible care pathways for your pet first save members roughly 20% of their payments each year.

Operating costs and profit of traditional insurance
30%

50%
Actual treatment costs and membership fee

Clinic partnerships
save 20%

COVERS

Choose the right
Furro community-based cover for your cat

Furro Basic
Furro Plus
+Deductible
50 €
+ 25%
50 €
+ 25%
+Annual reimbursement cap
1500 €3000 €
+Age limit at sign-up
Cat 8 yrsCat 8 yrs
+Accidents
Included
Included
+Illnesses
Included
Included
+Prescription medication
Included
Included
+Specialist treatments
Included
Included
+Diagnostics and imaging
Included
Included
+Rehabilitation
Included
+Latent and congenital defects
Included
+Retained baby teeth
Included
+Musculoskeletal conditions
Included
FURRO LIFE

Furro Life – life cover for your cat

Furro Life is life cover for your cat, run on the community model. It helps if your cat passes away suddenly or has to be put to sleep on veterinary grounds.

Furro Life is an optional add-on alongside Furro Basic or Furro Plus.

Furro Life life cover for cats
AT THE CLINIC

A fast direct-settlement model

AI brings speed to clinic visits too. Furro's model is built on collaboration between AI and clinics. At selected clinics you'll get an assessment of how your costs will be handled within a couple of minutes, around the clock, and you only pay your own share at the time of the visit.

Direct payment claim approval interface
CLINICS

A growing clinic network

Furro's recommended clinics are ones we've verified for quality. We carefully select the clinics we recommend to our members, and the network grows every month!

Clinic network map interface showing Pups 'n Pets location
FAQ

Frequently asked questions

Furro isn't an insurance company or an insurance policy. Furro is a modern alternative to traditional dog and cat insurance. It's a Finnish community of pet owners that runs on a peer-to-peer cover model, where vet costs are shared together according to agreed rules. Furro is operated by the Finnish company FairShare Technologies Oy, which provides the technical platform and the rules, but the financial responsibility for treatment costs lies with the community's members among themselves. As a member, your monthly fee is determined by the actual, rules-based treatment costs that arise, and it can range between 6 euros and a personal price cap. As a general rule, over the long term Furro costs around half as much as traditional pet insurance. Furro's mission is to make caring for and protecting pets affordable, transparent and fair.